Online shopping is convenient and becoming increasingly popular. While the majority of South Africans still prefer to shop in stores, the Covid-19 pandemic has resulted in a significant surge in online sales. So, how does one break into the eCommerce industry?
South Africa’s e-commerce market has grown substantially since the start of the Covid-19 pandemic, but its potential to double by a further 100% to 5,6% of the total retail market is possible if e-tailers fix issues with their online CX, according to findings from the third annual South African Digital Customer Experience Report.
With the value of online retail in South Africa topping R30bn in 2020 – and projections of R42bn in 2021 – retailers across the country are gearing up to accelerate their e-commerce and m-commerce efforts.
With the value of online retail in South Africa topping R30bn in 2020 – and projections of R42bn in 2021 – retailers across the country are gearing up to accelerate their e-commerce and m-commerce efforts.
